In cold weather climates, the beginning of spring is a time to clean the house and get organized—a practice known as spring cleaning. Through the years, spring cleaning has taken on a larger meaning with people using the time to organize and declutter things in their lives. For professionals on the job hunt, a little … Read more
Artificial intelligence (AI) has become more than a buzzword in the creative industry, sparking discussions surrounding its usefulness and limitations. In the core of this discussion lies a question: should AI be a supplement or a replacement for human creativity? AI can be seen as a great tool for analytical thinking and scalability, contributing to … Read more
The future of the top cosmetics brand for 2024 remains murky due to tight competition and the rising popularity of celebrity-branded products. Factors like managed spending by Chinese consumers and competition from celebrity lines add to the uncertainty. Despite these factors, analysts anticipate that luxury brands with sustainable and innovative products might come out on … Read more
Getting an interview is a success in and of itself: you’ve caught their eye! But before celebrating, it’s important to understand that while landing an interview seems like the hard part, it’s only the very beginning of the process. Each company’s hiring process is different. And the types of interviews they will conduct during the … Read more
In the face of challenges like reduced Chinese consumer spending and celeb-backed brand competition, major beauty industry players maintain their value through strategic moves. They achieve stability through smart risk diversification, strategic pricing, and adaptive marketing and distribution methods. They boost market presence via product line expansion, forming creative partnerships, and using social media platforms … Read more
More than ever marketing teams are under the microscope to deliver and drive revenue growth. But marketing hinges not only on carefully crafted strategies, creativity, digital marketing technologies, and marketing metrics analysis but also on seamless organizational and operational structure and models for marketing to be effective. When operational inefficiencies rear their heads, they can … Read more
As AI evolves from a buzzword to a reality, and people see real, measurable productivity gains, the question now is: How’s AI adoption going for you and your organization? Are you part of a culture that prioritizes employee development in AI-related skills? If not, there will be consequences. As the world becomes increasingly reliant on … Read more
What work were you doing previously?   Klara: I’ve always worked in marketing. After studying marketing at university I worked on the corporate side for a company in their communications department. Then I worked in numerous agencies for a range of clients. Marketing was always what I’d wanted to do. Mel: The last 10 years of … Read more
Helen Bergin Interiors, a leading Interior Design firm in Palm Beach, Florida, has exciting news! They’re seeking a skilled Designer with at least five years of industry experience to join their fantastic team. The right fit for this position will possess strong competencies in design software such as AutoCAD and Adobe Creative Suite and excel … Read more
In recent months, artificial intelligence’s growth and slow adaptation have made many apprehensive about its effects on human life. Some believe it will make things easier for humans as it can take over time-intensive tasks. But others believe it will take over their jobs and eventually cause them to need help finding new jobs. While … Read more