5 Marketing Tactics Your Nonprofit Business Should be Using | Mike McRitchie | Resume and LinkedIn Profile Writer

5 Marketing Tactics Your Nonprofit Business Should be Using | Mike McRitchie | Resume and LinkedIn Profile Writer

Nonprofit organizations are essential for addressing the needs of the community, the environment, and societal issues. However, nonprofit organizations must use efficient marketing strategies to successfully carry out their goals and draw in supporters. This post will discuss five crucial marketing strategies that nonprofits should employ to attract donations, increase visibility, and accomplish their objectives. … Read more

AI-powered SEO tool maximizes online business visibility

AI-powered SEO tool maximizes online business visibility

SEO experts Ethan Smith and Marcos Ciarrocchi have unveiled an AI-powered SEO tool with a focus on topical relevance, aiming to amplify businesses’ online presence. This pioneering platform is poised to transform the SEO industry with its advanced technology and user-friendly interface. It assures businesses of improved search visibility and increased organic web traffic. The … Read more

TikTok’s impact on modern brand advertising

TikTok’s impact on modern brand advertising

TikTok, a popular platform among Gen Z, has become an essential tool for businesses looking to connect with their audiences. It offers an ease of accessibility and creative freedom that has significantly increased its daily users. Brands have started to take advantage of this platform through ad campaigns, influencer partnerships and interactive challenges that help … Read more

Graphite launches AI-powered SEO platform boosting online marketing

Graphite launches AI-powered SEO platform boosting online marketing

On May 1, 2024, Graphite, an innovative AI-powered SEO agency, launched a revolutionary AI-based topical SEO platform designed to transform online marketing. This platform has proven beneficial for thriving companies like MasterClass, Notion, BetterUp, and Webflow, creating an avenue for enhanced visibility on search engine results and boosted organic traffic. The AI software not only … Read more

4 Things To Do After Joining A LinkedIn Group

4 Things To Do After Joining A LinkedIn Group

In cold weather climates, the beginning of spring is a time to clean the house and get organized—a practice known as spring cleaning. Through the years, spring cleaning has taken on a larger meaning with people using the time to organize and declutter things in their lives. For professionals on the job hunt, a little … Read more

Keeping pace in public relations: industry trends and strategies

Keeping pace in public relations: industry trends and strategies

Public relations experts begin their days tracking trends, consumer behavior, and the overall health of various industries from gathered morning updates. Following the analysis of data, they identify effective communication strategies, which help to enhance their clients’ public image. The successful execution of these strategies relies heavily on staying updated about industry information and adapting … Read more

Got Cobwebs On Your Resume? 3 Ways To Bring Your Resume Back To Life

Got Cobwebs On Your Resume? 3 Ways To Bring Your Resume Back To Life

In cold weather climates, the beginning of spring is a time to clean the house and get organized—a practice known as spring cleaning. Through the years, spring cleaning has taken on a larger meaning with people using the time to organize and declutter things in their lives. For professionals on the job hunt, a little … Read more

Differentiating roles of influencers and creators in marketing

Differentiating roles of influencers and creators in marketing

There’s a common misconception that influencers and creators serve identical roles in marketing campaigns. They don’t! Both play crucial but unique roles in the marketing landscape. Influencers, on one hand, wield reach and visibility thanks to their large, engaged audience. They have earned their followers’ trust which helps in enhancing the credibility of a product … Read more

Happy Labour Day!

Happy Labour Day!

Let’s dive into how work has changed in recent years. Work has undergone a profound transformation, moving from traditional factory jobs to the dynamic gig economy. This shift in the work landscape presents a unique set of challenges and opportunities for today’s workforce. The gig economy is a big deal these days. It’s all about … Read more