A recent Samba TV report points to Snapchat’s role in promoting movies and TV shows. Evidently, their campaigns have led to a considerable audience intent to watch, recording an increase of up to 84%. Digital platforms are becoming indispensable marketing tools in the entertainment sector, which Snapchat is benefiting from due to its unique “Stories” … Read more
Toys R Us, in an effort to recover from bankruptcy, has started using Artificial Intelligence (AI) in their marketing and advertising. They even created a brand movie using OpenAI’s innovative text-to-video tool. This novel strategy is hoped to engage buyers, bringing them back to the iconic brand, while significantly reducing advertising costs and improving personalization. … Read more
Getting through to the job interview stage in the hiring process means the employer believes you have the right experience and skills for the job on paper. But now comes the real deal-breaker: whether you can communicate those skills effectively in person and come off as the right fit for the company’s workplace culture. There … Read more
Image via Pexels In the evolving landscape of today’s job market, having a clear-cut professional development plan is not just a nice-to-have but a necessity. It doesn’t matter if you’re looking to ascend in your current company or initiate a startup; a meticulously thought-out plan is your key to advancement. Today, Mike McRitchie shares some … Read more
Dealing with bad hires can be an expensive and challenging venture for any business. When you find out that a person you recently hired is not the right fit for the position, it will affect business operations and the morale of the entire team. It is also costly to replace these bad hires because you … Read more
Studio Toykyo, a creative powerhouse based in Ghent, is widely known for its striking visuals and boundless approach to branding. They are masters of design innovation, turning each client’s vision into a unique and thrilling reality. The studio melds fun and energy into every project ensuring a high standard of professionalism. This approach has earned … Read more
Introducing Blend, an AI-assisted graphic design tool that makes the design process more efficient. Blend simplifies tasks like background removal and image resizing, making graphic design easier than ever before. It’s user-friendly and suitable for both beginners and professional designers. Blend boasts an array of customizable templates and an intuitive editor. Users can swiftly adjust … Read more
We live in a world increasingly documented through moving pictures, and the architects of these experiences are video editors. Half creative genius, half technical whiz kid, the video editor takes snippets of raw footage and uses them to create amazing final products — masterpieces of video that evoke emotions, thoughts and compelling content. If you … Read more
Leffe, a prominent part of the Anheuser-Busch InBev collection, has revealed its first sonic identity, ‘The Sound of Monastic Divinity’. This innovative identity merges an 800-year-old Abbey tradition with modern sound design techniques, demonstrating the brand’s commitment to providing unique sensory experiences beyond just taste. The ‘Sound of Monastic Divinity’ was created by a leading … Read more
Meet Blend, an artificial intelligence-powered application reshaping graphic design by automating routine tasks and introducing smart background modification. Excels in visual design creation, Blend offers an exciting array of features saving precious time and boosting efficiency. Blend presents advanced AI technology that simplifies the creation and editing of images and layouts. It also identifies and … Read more