Microsoft shifts advertising focus in EMEA region

Microsoft appears ready to reduce advertising for Xbox consoles in Europe, the Middle East, and Africa (EMEA), shifting their focus towards promoting their Game Pass, various controllers, and Cloud components. This comes in the wake of a significant cost increase for the Game Pass service, leading to expected changes in Microsoft’s advertising strategy in the … Read more

How AI Will Transform the Future Job Market

We may receive compensation when you click on links to products from our partners. For more information, please see our disclosure policy. Artificial intelligence (AI) is the simulation of human intelligence processes by machines, especially computer systems. Today, AI is more relevant than ever, revolutionizing industries, enhancing productivity, and reshaping the job market. AI is … Read more

Qualcomm inks $225M sponsorship deal with Manchester United

Carmen True, Vice President of Marketing at Qualcomm, has revealed the rationale behind their next big move. The tech giant has forged a three-year shirt sponsorship deal with Manchester United, reportedly valued at about $225 million. The universal appeal of Manchester United, boasting a billion fans globally, is considered a significant factor in this alliance. … Read more

How To Get An Interview With Limited Work Experience

Picture this: You come across a job posting and think, “Wow, that’s my dream job!” You instantly get excited about this opportunity and start crafting your resume and cover letter. However, when you work on your resume, you realize that you have very little relevant work experience to show off. This could be because you’re … Read more

Common Types of Professional Negligence

Many businesses may experience examples of professional negligence during their day-to-day operations, as they often rely on third parties, contractors and external experts for support. Professional negligence refers to a situation in which a trusted third party provides a service that falls below the standards expected of their profession. If the person owes you a … Read more

AI applications tested for various tasks

An exploratory trial recently put four AI applications to the test in various tasks: creating press releases, brainstorming innovative ideas, pinpointing journalists for a project pitch, and analyzing data. These AI models for evaluation included OpenAI’s ChatGPT, Microsoft’s Copilot, Google’s Gemini, and Anthropic’s Claude. The results were fascinating. ChatGPT shone in generating human-friendly text, press … Read more